The financial crisis and the subsequent economic melt-down have forever
changed the
relationship between consumers and financial service firms. Roger
Peverelli and Reggy de Feniks, both experts in financial services,
present a thoughtprovoking and insightful vision on the future of banks
and insurance companies.
Reinventing Financial Services puts the customer centre stage. It
uncovers the radical shift in consumer perception and identifies the
six key consumer trends that financial institutions must heed. These
trends set the stage for the future of finance and are inevitably
connected with the way banks and insurance companies must change to hit
the perfect note. A shopping list that will help financial service
providers find the right answers to the challenges of the new financial
reality:
• How to restore consumer trust
• How to differentiate when transparency rules
• How to become close to consumers across channels
• How to leverage social media and mobile services
• How to align customer centricity and profitable growth
• And last but not least, where to start to create a new future
Backed by ample research yet easy to read, Reinventing Financial
Services will spark new ideas. A must read for anyone working in the
financial sector or anyone who takes an interest in financial services
for consumers.
Roger Peverelli is a partner at vodw, a leading strategy consultancy
based in The Netherlands. Reggy de Feniks is a partner at strategy
consultancy 9senses in Spain. Both are experts in financial services,
in b2b as well as b2c markets and have worked in this sector throughout
Europe, the Americas and Asia. They have published numerous articles
and interviews on strategy, innovation and building customer centric
organisations in financial services.
Taal / Language : English
Extra informatie:
Ingenaaid: paperback,kaft slap, 288 pagina's
Verschenen: september 2010
Gewicht: 707 gram
Formaat: 240 x 172 x 20 mm
Pearson Education Benelux B.V.

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Peverelli, Roger / Feniks, Reggy de, Reinventing Financial Services Prijs Euro 28.95
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